Thursday, October 23, 2014

History repeats itself as award nominated Royal Automobile Club 1000 Mile Trial Rally returns in 2015


An Exciting Event Exclusively for Pre-War Cars. Following on the success of the 2014 1000 Mile Trial the organisers are delighted to announce the return of the event in 2015. A journey and an adventure through the most scenic countryside the UK has to offer, the Trial visits fine and exclusive venues en route. Don’t miss your chance to take part in history, reserve your place today. Read on: https://drive.google.com/file/d/0BxPQ_nlEp0jzQUxMTG5YeElaalU/view?usp=sharing

Finalists Announced For 2015 "Green Car Of The Year(R)"

Ron Cogan, Editor of 'Cars of Change' behind the wheel of a Fiat 500e1.
-- Green Car Journal to Reveal Winner of 10th Annual Award at LA Auto Show(R) Press Day & Trade Days, November 20 

Green Car Journal ( http://greencarjournal.com/ ) has announced its five finalists for the magazine's high-profile 2015 Green Car of the Year(R) program. The 2015 models include the Audi A3 TDI, BMW i3, Chevrolet Impala Bi-Fuel, Honda Fit, and VW Golf. The Green Car of the Year(R) award, an honor widely recognized as the auto industry's most important environmental accolade, celebrates its 10th anniversary this year.

An increasing number of vehicle models are considered for the Green Car of the Year(R) program each year, a reflection of the auto industry's expanding efforts in offering new vehicles with higher efficiency and improved environmental impact. Green Car Journal has been honoring the most important "green" vehicles every year at the LA Auto Show, since its inaugural award announced at the show in 2005.

"These five exceptional vehicles reflect an expanding 'green' car field that embraces diverse fuels and technologies as answers to a more efficient and low carbon future," said Ron Cogan, editor and publisher of Green Car Journal and CarsOfChange.com. "Each offers a distinctly different approach to driving 'green' that appeals to buyers with varying needs and perspectives on how best to lessen environmental impact, while maintaining the joy of driving."

The Finalists:
Audi A3 TDI
Audi's all-new A3 TDI presents an exciting choice for those looking to go upscale and 'green,' appearing for the first time as a stylish four-door sedan featuring the automaker's new fuel-efficient, 2.0-liter TDI clean diesel power plant.

BMW i3
Offering a lightweight carbon fiber reinforced plastic (CFRP) body on an aluminum space frame, BMW's innovative i3 offers environment-conscious drivers all-electric drive with an optional internal combustion range extender.

Chevrolet Impala Bi-Fuel
The Chevrolet Impala Bi-Fuel sedan breaks new ground by offering the comfort and functionality of a popular mid-size four-door sedan with the ability to drive on affordable clean natural gas or conventional gasoline.

Honda Fit
Honda's third-generation Fit features a new space-efficient body and flexible seating configuration to bring class-leading interior room, combined with 41 highway mpg from a new 1.5-liter Earth Dreams gasoline engine.

Volkswagen Golf
VW's seventh-generation Golf offers something for everyone in a stylish and fun package, with new 2.0-liter TDI clean diesel, efficient four-cylinder gasoline, and in some areas of the country, all-electric drive.

The Green Car of the Year(R) is selected through a majority vote by an esteemed jury that includes celebrity auto enthusiast Jay Leno, plus leaders of noted environmental and efficiency organizations including Jean-Michel Cousteau, president of Ocean Futures Society; Matt Petersen, board member of Global Green USA; Dr. Alan Lloyd, President Emeritus of the International Council on Clean Transportation; Mindy Lubber, President of CERES; and Kateri Callahan, President of the Alliance to Save Energy.

During the award's vetting process, Green Car Journal editors consider all vehicles, fuels, and technologies as an expansive field of potential candidates is narrowed down to a final five. Finalists are selected for their achievements in raising the bar in environmental performance. Availability to the mass market is a factor to ensure honored models have the potential to make a real difference in environmental impact, and finalists must be available for sale by January 1st of the award year.

About Green Car of the Year(R)
The GCOY award is an important part of Green Car Journal's mission to showcase environmental progress in the auto industry. Since 1992, Green Car Journal has focused on the intersection of automobiles, energy, and environment. Today, the magazine is considered the premier source of information on high fuel efficiency, low emission, advanced technology, and alternative fuel vehicles. CarsOfChange.com ( http://www.carsofchange.com/ ) presents 'green car' articles online along with a focus on infotainment and connectivity. Green Car of the Year(R) is a registered trademark of Green Car Journal and RJ Cogan Specialty Publications Group, Inc.

Follow the Los Angeles Auto Show on Twitter at http://twitter.com/LAAutoShow or via Facebook at https://www.facebook.com/LosAngelesAutoShow and sign up for alerts at www.LAAutoShow.com. For more information on CCE please visithttp://connectedcarexpo.com/

Hashtag: #LAAutoShow

Wednesday, October 22, 2014

Volvo Car Group President & CEO Hakan Samuelsson to Headline at the LA Auto Show's Connected Car Expo

-- Volvo Joins Audi, Ford, Jaguar Land Rover and NVIDIA to break news at technology specific press and trade day on Nov. 18  
technology specific press and trade day on Nov. 18 
 

The Los Angeles Auto Show's Connected Car Expo(R) (
http://connectedcarexpo.com ) (CCE), the auto industry's authoritative gathering of automotive and technology leaders, announced today that Volvo Car Group President and CEO, HÃ¥kan Samuelsson, will be the headline speaker at the Nov. 18 conference.  Volvo is one of several automakers and technology companies already set to make groundbreaking technology news and discuss how the connected car will define and shape the future of transportation. 

In an exclusive interview with CNET's Brian Cooley, Samuelsson will share his vision for the future of not just Volvo, but the entire automotive industry, and explain how he intends to make good on his promise that no one would be killed or seriously injured in a Volvo vehicle by 2020. 

Samuelsson will also present at a press conference to debut the brand's "Drive Me" autonomous vehicle (showcasing autonomous lane following, speed adaption and merging traffic capabilities). At the helm since 2012, the Swedish automaker's chief executive is credited with orchestrating the brand's successful comeback to emerge as one of the most technologically advanced premium brands on the market. 


In addition to the Volvo news, Audi and NVIDIA will demonstrate how automotive innovation and infotainment are accelerating by bringing the development cycles of cars in line with the latest consumer electronic breakthroughs.  Both companies will also preview what's to come with the next generation of Audi's modular infotainment platform (MIB), powered by NVIDIA.

Ford will have an important presence at CCE, featuring the company's Connected Car-Connected City App Pursuit finalists.  The finalists used data generated by Ford vehicles and gathered from the City of Los Angeles respectively, to create innovative apps during the first phase of the App Pursuit that took place at Super Mobility Week in September.  The winner of Ford's competition will be announced at the LA Auto Show's Connected City Summit on Thursday, Nov. 20. 

Jaguar Land Rover is the latest automaker to announce that it will make big news and exhibit at CCE. The British luxury automaker will be holding its news conference about new technology coming to its product lines on Tuesday, Nov. 18 (details are yet to be announced).

While not holding an official press conference, both Hyundai and GM's OnStar will be making news at CCE.  Hyundai will showcase its core interior design principles of safety, intuitiveness and simplicity inside its CCE booth.  Executives will demonstrate the Genesis Intelligent Assistant, Blue Link 3.0 app, Assurance Car Care in-vehicle app, Android Auto and Apple CarPlay.  Hyundai expects to be one of the first manufacturers to bring CarPlay and Android Auto to market. 

OnStar will be demonstrating its newest generation of telematics with 4G LTE connectivity, which will bring integrated Wi-Fi hotspots and other enhancements to more than 30 Buick, Cadillac, Chevrolet and GMC vehicles by the end of 2014; OnStar will also be illustrating the possibilities of a vehicle with an embedded high-speed data connection. 

On Nov. 18, all press conferences will be held on the floor of CCE.  All registered CCE attendees as well as journalists registered for the LA Auto Show Press and Trade Days are welcome to attend.  Only the CCE exhibit areas (located in South Hall Lobby) will be open on Nov. 18; all remaining halls will be accessible on Nov. 19 and 20. 

In addition to the exhibit areas and press conferences, CCE will feature a full day of presentations and expert talks.  Show organizers are introducing the Connected City Summit (http://laautoshow.com/connected-city-summit ) on Nov. 20.  

This new event will assemble leaders in the automotive, technology and government sectors to address issues including infrastructure, cyber security and urban architecture evolution.  To see the full three day schedule of events please visit http://connectedcarexpo.com/schedule/.


For additional information on CCE, LA Auto Show and Connected City Summit please visit: ConnectedCarExpo.com (http://connectedcarexpo.com), LAAutoShow.com (http://laautoshow.com ) and LAAutoShow.com/Connected-City-Summit (http://laautoshow.com/connected-city-summit).

Tuesday, October 21, 2014

MediaMath Acquires Social Advertising Platform Upcast to Enhance Social Media Offering

- Upcast Technology Offers MediaMath Clients Large-Scale Social Ad Campaign Management and Optimization on Facebook and Twitter.
MediaMath today announced its acquisition of Upcast, a powerful social advertising technology platform (http://www.mediamath.com/upcastsocial/?utm_source=PR), to further empower agencies and brands to take advantage of the growing digital marketing opportunities afforded by Facebook, Twitter, and other emerging social media companies.

Headquartered in the U.K. and with presence in Singapore, Berlin, Dublin, and Warsaw, Upcast is a Facebook Preferred Marketing Developer (PMD) and Twitter Marketing Platform Partner serving clients worldwide. Through seamless integration with these social networks, Upcast enables marketers to create, manage, and optimize large-scale social advertising campaigns, and provides full visibility into campaign performance to help marketers improve ROI. The acquisition expands upon MediaMath's current social offerings via the Facebook Exchange (FBX) and Twitter Tailored Audiences solutions.

"Our mission is to empower marketers with the tools to unify marketing efforts across all digital channels, and we felt it was critical to expand on our existing social offering with the acquisition of a leading platform in the space," said Ari Buchalter, MediaMath's Chief Operating Officer. "We evaluated dozens of companies in search of a market leader integrated with multiple platforms, with robust and flexible technology, a proven best-in-class product, a truly global presence, and a strong team with a proven track record. Upcast was far and away the clear choice. We're excited to integrate their technology into the TerminalOne platform."

"MediaMath has been a key Resonate partner in helping us engage audiences defined by our unique values and motivations data," said Andy Hunn, COO of Resonate. "The acquisition of Upcast and their social media capabilities will significantly advance the execution of cross-channel campaigns with a more unified view of our customers' advertising and audiences."

The addition of Upcast's best-in-class social ad management tool reinforces TerminalOne's position as the central operating system for marketers (http://www.mediamath.com) seeking a single platform that effectively engages their target audiences across a fragmented media landscape.

"As social channels expand their advertising capabilities, marketers and brands will require the right technology partner that is capable of developing robust and differentiating features with great speed and agility," said Patrick Dawson, Managing Partner of Upcast. "By marrying Upcast's agile technology with TerminalOne, marketers gain a more complete view of their digital advertising, maximizing scale and efficiency across all channels."

Grant Muckle, Managing Partner of Upcast, also commented, "MediaMath shares our vision for a dynamic, technology-driven, and SaaS-centric future for marketing, and we look forward to continuing to deliver on the promise of social media advertising as part of the MediaMath family."

Advertisers looking to learn more about how Upcast's solution can transform their social marketing efforts, click here (http://www.mediamath.com/upcastsocial/?utm_source=PR). 


photo credit: Kris Olin via photopin cc

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